OVERVIEW
THE CHALLENGES
The initial objective was to design and build a new website for Amope Naturals. The brand sought to provide clients with the convenience of accessing options from their website and transacting directly to the business WhatsApp contact.
GOALS & OBJECTIVES
Design a responsive website that allows the customer to view the various natural care products on any device and easily interact with the brand through WhatsApp.
ROLE
User Research, Strategy, Interaction Design, UI Design, Prototyping, Usability Testing, Coding, Registering the domain name, Uploading the site
TOOLS
Figma, Google form, VS code, HTML, CSS, PHP, JavaScript
TIMELINE
4 weeks
RESEARCH
Through a comprehensive research approach that involved competitive analysis, surveys, market research, persona development, and design ideation, this research aimed to uncover user motivations, inform the design strategy and guide the development of an organic skin-care website.
After analyzing the data collected from the research done earlier, I started to build out a list of the most important features the site should have. What features would they expect as they browse the site?
WIREFRAMES
The next step was to start sketching wireframes. I drew up quick sketches showing some of the key screens that I would need to build out when creating the desktop app. I went further to create the initial wireframes. Creating wireframes first helped me visualize my ideas as well as gave me the basic structure for how users would use the site.
